Social Media Training In Vancouver

Here is a video by Web Friendly for the workshops I’m teaching. The course is called ‘Social Media Unstrapped’ and every month we hold one of these workshops over a weekend from 10am-5pm Sat-Sun.

We go through:

How to create and manage your profile
How to establish credibility
How to establish relationships
How to find your market
How to create your marketing
How to promote events online/offline
How to manage your time

If you’re interested in attending or what to know more send me an email at matt [at] Webfriendly.ca

Marhsall Wayne Interview (Part 2)

Marshall shares some great social media advice, how to leverage Facebook and much more.

Marshall Wayne Interview (Part 1)

Last weekend I held a Social Media for Beginners Bootcamp. At the training I asked Social Media Marketers from around the globe to contribute to the class via Skype. I was lucky to get @jlate @thederekjohnson @jenfriel @mikestenger @equalman and @marshallwayne. It turned into an amazing weekend where I was able to teach and learn a whole lot from all these experts.

Here is the first video in a series I will release over the next week of the interviews we had during the class.

Marshall Wayne is a Currency Trader and the creative blogger of MovieStarEntrepreneur.com and as you’ll hear in this video he’s used Social Media to form some great business partnerships online as well.

Enjoy

The Age of Privacy, Over?

Last year people were still saying “Oh my god, I Googled myself last night and you wont believe what I found..” Well this year people are saying “Oh my god I can’t figure out whats public about my Facebook page anymore!” Even I lost track of how many times Facebook changed its privacy settings and left my profile more public then I’d prefer it to be.

The un-privacy you should be aware of:

  • By default a lot more of your information is public.
  • The pages you Fan cannot be hidden, this isn’t too serious.
  • You can no longer hide your activity (eg. comments on friend’s updates and links, relationship status and activity you perform while making changes to your profile) now, you have to manually delete this stuff. Again nothing major.. but why do this?
  • Your friend list is public, and there is nothing you can do about it, this bothers me. Facebook shouldn’t be making this choice for their users.

The fact is now you have less privacy then you originally signed up for and Facebook has certainly risked losing their users confidence by this move.

Although the web is changing to a more “public” environment, I don’t think Mark made the privacy changes to benefit his users. If we can agree he didn’t do it for the users then the question is; how does the public accessibility of our information fit into Facebooks upcoming revenue model?

I do understand that just like business, Social Networks need to adapt to their users [where MySpace failed] or force the users to adapt to it, as Facebook is continually asking us to do.

Only time will tell how these changes will affect the largest social network it’s 300,000,000+ users.

Social Media ROI (by @equalman)

This video received over 70,000 views in its first month on YouTube. Just search “Social Media ROI” on Twitter and you’ll see the number of people sharing this video right now. This is an awesome video no doubt and it goes to show there is definitely a lot of interest in finding a return on investment via Social Media.

The truth is Social Media ROI starts from plugging yourself into and absorbing the information available to you. Sharing words, files, films, music and pictures across the globe is the originating purpose of the internet. Today we share and receive information between more people, faster and more often than ever before.

Forget about counting how many clicks you got on your Ad.ly account, take a look at the communication of information happening around you. What you’ll find is the majority of the Social Media community wants you to become successful. All the friends, businesses and bloggers I discovered via Social Media have one thing in common, they want to shape the world and help other people succeed. If you’re looking to find ROI via Social Media you won’t need to bring your calculator, just discover a community.

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