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Strategies To Connect & Stay Connected With Customers on Facebook, with Matt Astian

Most businesses spend money building a Facebook Page as a “secondary” website. However, with statistical data from Facebook data analysis company PageLever.com, it has been proven that this strategy does not convert fans into customers. In fact, according to the research, 93% of users never return to a Facebook Page after they click the “Like” button.

In his presentation “Facebook Marketing: Strategies To Connect & Stay Connected With Customers” Matt Astifan from Web Friendly guides you through an in-depth analysis of how to engage customers and use Facebook Pages to retain new and repeat customers for your business.

In this presentation you will learn how to:

  • Take Advantage Of Facebook News-Feed Optimization (NFO)
  • Develop A Custom Facebook Landing Page To Convert Over 32% Of Visitors Into Likes
  • Implement a Facebook Strategy To Distributed Thousands Of Free eBooks & Reports
  • Increase Your Likes By More Than 800% In 90 Days (targeted/authentic fans)
  • Design Facebook Ads That Get Clicked On & Engage Facebook Users
  • Double Your Engagement With 9 Facebook Marketing Strategies

About Matt Astifan

Matt Astifan is the Founder of Web Friendly, a company that helps business professionals learn how to effectively use new media strategies. His unique formulas for training have helped thousands of professionals increase online sales, improve analytical insights and ultimately retain customers longer. The company has organized multiple live events and several online training sessions for public and private audiences. Past audiences include The Kitsilano Chamber Of Commerce, The High Tech Communicators Exchange (HTCE), The Facebook Mastery Summit, Hubze’s BlogTalkRadio, Social Media Week Vancouver and many more.

Matt’s knowledge of online media, passion for teaching and casual sense of humour have built him a loyal following both online and offline. Matt is known for his expertise in social media marketing but also speaks on entrepreneurship, branding and SEO. Matt is also the co-founder of Internet Masterminds Group, a rapidly growing non-profit organization which offers weekly meetings about digital marketing and tech related topics to its hundreds of members.

You can visit www.webfriendly.ca to learn more about upcoming workshops and events.

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Founder of @WebFriendly I'm addicted to learning about tech, startups and customers. This is where I document my insights and share my favorite finds.

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